
Marketing, CRM & support
Apollo for Startups: half off Apollo.io for your first year
Credit amount (provider's words)
50% off Basic or Professional for 1 year (up to 5 seats)
As stated by Apollo.io; not a guarantee. Apollo.io decides who is approved.
The Apollo startup program gives small early-stage teams 50% off Apollo's Basic or Professional plan for one year, for up to 5 seats, including access to its 240M+ contact B2B database. It's mainly offered through Apollo's startup ecosystem partners, but startups without a partner can still apply. You need fewer than 20 employees, a valid company domain and no existing Apollo subscription.
Apollo for Startups gives small early-stage teams half off Apollo's sales intelligence and outreach platform for a year. That includes its database of 240M+ contacts. It's mainly offered through Apollo's startup ecosystem partners (VCs, accelerators and communities), though startups without a partner can still apply.
What you get
- 50% off Apollo's Basic or Professional plan for 1 year (up to 5 seats)
- Full access to Apollo's B2B database (240M+ contacts)
- 1:1 support and startup-focused resources and webinars
- Founder events and discounts on other tools through Apollo's marketplace
Eligibility
- Fewer than 20 employees
- No existing Apollo subscription
- A valid company domain
- An affiliation with one of Apollo's startup ecosystem partners. Startups without a partner can apply and Apollo will follow up with next steps
Apollo.io only gives this offer to startups referred by one of its partner investors, accelerators or communities. Check with your investor or accelerator for a referral code first.
How the Apollo startup program works
Credit types and validity
- 50% off Basic or Professional for 1 year (up to 5 seats)
- Full access to Apollo's 240M+ contact B2B database
- 1:1 support, startup resources and webinars
- Founder events and marketplace discounts on other tools
How the credits are applied and when they expire
Apply on apollo.io/startups with your company domain and partner affiliation. Apollo reviews the application and contacts you; once approved, the 50% discount applies to the Basic or Professional plan for 1 year, for up to 5 seats.
For founders in India
No India-specific terms published. Indian startups without an Apollo ecosystem partner can still apply and Apollo says it will follow up with next steps.
How to apply, step by step
- Go to apollo.io/startups and click 'Apply now'
- Fill in the application with your company domain and partner affiliation
- Apollo reviews it and contacts you. For questions, email startups@apollo.io
Documents and details to keep ready
- Company email on a valid company domain
- Name of your startup ecosystem partner (VC, accelerator or community)
- Apollo does not publish a full document list
Common reasons applications are declined
- 20 or more employees
- Existing Apollo subscription
- No valid company domain
Tips before you apply
- Apply before subscribing to any Apollo plan: existing subscribers are excluded
- Use your company-domain email, a stated requirement
- Keep paid seats to 5 or fewer, the discount limit
- Email startups@apollo.io with questions about partner affiliation
Terms to know
- The discount lasts 1 year and covers up to 5 seats
- Only available to teams without an existing Apollo subscription
Frequently asked questions
Does Apollo.io have a startup discount?
Yes. Apollo for Startups gives 50% off the Basic or Professional plan for 1 year, for up to 5 seats.
Who is eligible for the Apollo startup program?
Teams with fewer than 20 employees, no existing Apollo subscription, a valid company domain, and affiliation with an Apollo startup ecosystem partner. Startups without a partner can apply and Apollo will follow up.
Do I need a VC or accelerator partner?
The offer is mainly through Apollo's ecosystem partners, but startups without one can still apply.
What's included besides the discount?
Full access to Apollo's 240M+ contact database, 1:1 support, startup resources and webinars, founder events and marketplace discounts.
Who do I contact with questions?
Apollo lists startups@apollo.io for startup program questions.
Checked against Apollo.io's own pages on 15 October 2026. Official sources:
Spotted an outdated detail? Tell us through the contact page.
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