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PostHog for Startups: $50,000 in credits and how to use them

Open applicationLast verified 15 October 2026

Credit amount (provider's words)

$50,000 in PostHog credits for 12 months (+ $12,000 in partner perks on top tier)

As stated by PostHog; not a guarantee. PostHog decides who is approved.

Apply on PostHog (opens the official PostHog page in a new tab) →Opens the official PostHog page. SuperLaunch earns nothing from this link.

PostHog for Startups gives eligible companies $50,000 in PostHog credits for 12 months, usable across most of the platform from product analytics and session replay to error tracking and the data warehouse. You must be under 2 years old with less than $5M raised and apply from an account on your company email domain; from September 14, 2026 the credits no longer cover PostHog's AI tools.

PostHog gives very young startups $50,000 of credit usable across almost its whole product suite (analytics, replay, flags, error tracking, warehouse), plus partner perks and merch. It is self-serve: you apply from inside a PostHog account that uses your company email domain.

What you get

  • $50,000 in PostHog credits for 12 months
  • "$12,000 in benefits from partners": $1,500 off Incident.io, 50% off Speakeasy for 6 months, $5,000 of Depot credit
  • Exclusive PostHog merch, a startup newsletter and event invitations
  • Normal-priority and community support only. There is no dedicated account manager

Eligibility

  • Company less than 2 years old
  • Raised less than $5m in funding
  • Signed up to PostHog on or after 1 January 2023
  • PostHog account on your company's email domain. Gmail, Outlook and other personal addresses are not accepted

How PostHog for Startups works

Credit types and validity

  • $50,000 PostHog credit, valid 12 months
  • Partner perks: $1,500 off Incident.io, 50% off Speakeasy for 6 months, $5,000 Depot credit
  • PostHog merch and startup newsletter/events

How the credits are applied and when they expire

Sign up to a paid PostHog plan (you're only charged for usage), then submit the form; if eligible, the credit is applied automatically to your bills. It covers most products, but from Sept 14, 2026 not AI tools (PostHog Desktop, Slack app, Replay Vision, PostHog AI, Inbox), BAAs under Boost, or paid onboarding calls. Credits last 12 months; after that, or once $50K is used up, you move to a normal PostHog plan.

Approval time

Not published; accepted startups are notified by email and the credit is applied automatically

For founders in India

No India-specific terms published. The key requirement for Indian founders is a company email domain: applications from personal Gmail/Outlook addresses are rejected.

How to apply, step by step

  1. Create a PostHog account with your company email address
  2. Sign up to a paid plan. PostHog charges only for usage
  3. Click Apply now on posthog.com/startups (the form is at app.posthog.com/startups) and fill it in. PostHog says this takes about 2 minutes
  4. If you are eligible, credits are applied automatically and you get an email. Partner-perk details are emailed after acceptance

Documents and details to keep ready

  • A company email domain. PostHog says you need one to apply
  • PostHog does not publish a document list for the form

Common reasons applications are declined

  • Company 2+ years old or raised $5M or more
  • Applied from a personal email domain (gmail.com, outlook.com, etc.)
  • PostHog account created before Jan 1, 2023: still enrolled in the program but no credits
  • YC companies use the separate Bookface deal (the two don't stack)

Tips before you apply

  • Set up your company domain email first and create the PostHog account with it
  • Build on the monthly free allowance until you have a domain, then apply
  • Budget AI-tool usage (PostHog AI, Desktop, Slack app) separately: credits no longer cover it
  • Look out for the acceptance email, which explains how to claim the Incident.io, Speakeasy and Depot perks

Terms to know

  • From 14 September 2026, credits can't be used on AI tools: PostHog Desktop, the Slack app, Replay Vision, PostHog AI and Inbox
  • Credits can't be used for onboarding calls or for a BAA on the Boost plan. YC companies have a separate deal that doesn't stack
  • After 12 months, or once the $50k is used, you move to another PostHog plan

Frequently asked questions

How much are PostHog startup credits?

$50,000 in PostHog credits for 12 months, plus partner perks worth about $12,000.

Who is eligible for PostHog for Startups?

Companies less than 2 years old with under $5M raised, that signed up from Jan 1, 2023 onwards and use their company email domain.

Can PostHog startup credits be used on AI features?

Not from September 14, 2026: credits don't cover AI tools such as PostHog Desktop, the Slack app, Replay Vision, PostHog AI and Inbox. They still cover AI observability and the context warehouse.

What happens after 12 months or once I use $50K?

You move onto another PostHog plan and remain part of the startup program for events and perks.

Do PostHog startup credits include priority support?

No. Startup-plan organisations get normal-priority and community support, without a dedicated account manager.

Checked against PostHog's own pages on 15 October 2026. Official sources:

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